07
Trend Board
I created a trend board for the season Summer 2022 for Urban Outfitters. By utilizing WGSN, I was able to accurately find trends for their demographic. I was required to select 3 fashion trends, come up with an appropriate theme, tagline, and mood words.
09
Forecasting
For this project, I created a forecast called Serene Aura. I was able to rely on WGSN to find trends for spring/summer 2022. My demographic consisted of 18-24 years old's who are looking for a place to escape from reality. From my research, I developed the theme, tagline, mood words, color names, materials, and styles.
10
Macy's Sustainability
I was assigned to come up with a forecasting for Macy's new sustainability collection. Theme, tagline, and 4 mood words were developed, as well as colors, materials, and style names. By utilizing WGSN and putting sustainability into consideration, I was able to develop an appropriate forecast for Macy's sustainable collection.